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Course: CSP

CONVINCING SALES PRESENTATION
-  that moves the audience and brings results

Introduction

There are all types of audiences and to succeed you need to adjust each sales presentation to convince the particular person or the group. A low-key, 'dead-pan' approach spells death. Presentations need sizzle but not all are aroused by a 'rah-rah' approach. Preparation is key, good techniques are important, but above all, you need to know what will move a particular audience and when and how to move him press his 'buy' buttons. This programme distinguishes itself by its  focus on understanding the thinking style of the audience and managing the presenter-audience one-way as well as two-way communication. It is practical, activities-based and is vital for new sales personnel. It will also hone the skills of the more seasoned ones. Send your full sales team so that they all understand the logic, talk the same language and mutually develop a style that will characterise or brand the sales approach of your organisation.

 

Objective

To understand the thinking styles of different audiences and develop practical communication skills in making convincing sales presentations with the follow-through to motivate buying decisions.

 

Course Outline

Preparation
  -    How people learn and process
      information

-    Analyze your own communication and

    thinking style

-    Analyze your audience

-    Structuring your presentation

Opening

-    Creating a receptive climate

-    Needs clarification dialogue

-    Your opening script

 
Delivery

-    Setting up your case

-    Delivering your sales proposition

-    Reinforcing your case

-    Delivery aids and props

 

 

For Whom

Sales, marketing and business development directors, managers and executives. Others who need to make convincing sales or sales-related presentations to both external and internal audiences.

When

29/3/11 (Tue), 9 am - 5 pm

14/7/11 (Thu), 9 am - 5 pm

22/11/11 (Tue), 9 am - 5 pm

 

 

 

Fee

$480+GST pp; 10% discount for 2  registrations. 

(Inclusive of training manuals, lunch & refreshments)

Call for special group discount

Please make cheque payable to 6M Management Consultants Pte Ltd and mail it to:

6M MANAGEMENT CONSULTANTS P/L

607 Elias Road #16-190

Singapore 510607

Tel: (065) 65822280 Fax: (065) 65828221

Email: consultancy@6m.com.sg

 

 

For trainer's details and enquiry please contact us at 6220285

For in-house programme/customisation and other enquiries, contact us at consultancy@6m.com.sg